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Syndicated Websites
Our Syndicated Website Program is a powerful method of increasing your sales and
product visibility by providing low-cost, rapidly-deployed websites built
around a unique asset, such as your product catalog to partners and affiliates
in your distribution channel, including dealers, retailers, sales agents,
franchisees, distributors, and integrators.
Contact Us for a comparison chart of the three types of Syndicated Website technology.
The Syndicated Website Program is designed specifically for businesses and
groups with a multi-layered distribution, sales, or organizational structure,
for example:
Companies that sell products and services through a network of resellers/distributors, each
with their own customer base, such as:
Catalog Wholesalers
Distribution Companies
Manufacturers and Suppliers
Companies that promote their Brand while selling through a network of
resellers/retailers, such as:
Multi-Level Marketing Networks
Franchisors
Dealerships
Professional associations comprised of local chapters, each with their own members, such as:
Private Clubs
Trade Associations
Chambers of Commerce
Organizations with a multitude of departments, each requiring a separate web presence, such
as:
Large Corporations
School Systems
Government Offices
The central element of the program involves taking your proprietary business asset(s)
some form of content, functionality, and/or design and creating a software
module from it. This module can then be "syndicated" across any number of
websites, increasing the exposure and availability of your asset:
Syndicated Content The typical application is a product catalog or some other database of sellable
goods; however, it can also include unique forms, surveys, articles, business leads, or any other centralized information you want to present through your
affiliates.
Syndicated Functionality If you have proprietary software or online
processes such as an in-house scheduling system, ticketing system, shopping
cart, CRM, logistics manager, etc. we can convert it into a useable module,
compatible with our system.
Syndicated Design If you have a unique design element with inherent market value such as a logo, a
recognizable name-brand, or a custom color/design concept we can syndicate it for use with our system.
The program imbeds your Syndicated Asset(s) in a Master Website, which YOU control, and then feeds those assets to any number of Affiliate Websites that are linked
to it. We offer a variety of Syndicated Website technologies to facilitate the program, depending on your needs, preferences, and budget.
Typical Lead-Time
The roll-out of these Syndicated Website
Programs is a team effort between our staff (who establish
the program) and you (who makes decisions about the program
variables and prepares the asset for syndication).
In most cases, we can set up a Syndicated Website Program in 5 - 10
weeks after the scope is finalized and decisions are made.
Once the scope is established we can provide a firm time
estimate. Most projects that surpass the typical lead-time
do so because of delays in content preparation and deciding
how the program will work between you and your affiliates.
It is important to plan these elements in advance so that
delays can be minimized or avoided altogether.
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